Recent Posts

• Making a call in public space

  Many of us struggle with the best tactics of making calls in quiet and convenient places. This article focuses on calls via the internet, but can also be relevant for phone calls. The main problem with making calls publicly is noise. Not only does create annoying background noise for the people on the other side of the call, but it's also annoying for people around you to hear you speak for a long time (for some reason, it is nerve wrecking for people to hear one sided discussion via phone, than a regular conversation of two people speaking. Also, for most people, it is important that the place you pick for a call is socially acceptable and wouldn't make you stand out. e.g., taking your laptop on a table in a park might be convenient, but will get you some unwanted attention. The first option for a call location is of course making   Read more...
  

• Recommended Mastermind Structure

  Here are recommendation of mastermind structure that I have learned from my experience. Maximum of 4 people in the group Set weekly time for a meeting and commitment of all members to attend 80%+ of meetings Excel document where people put their weekly, quarterly, and yearly goals The group can consist of the same niche people, or be more genral. It is important that the group members will have similarities in two aspects : 1)Basic definition of what they do, e.g. Entrepreneurs, Service providers, Life coaches  2)Stage- e.g. 0-2k monthly reveneu, 2k-10k, 10k-100k and so on. A group leader that takes care of on boarding new members, and asking the accountability questions every week (if no one else feels comfortable to do so) Topics of discussion for regular meetings- Each member receives 13 minutes to speak. We first start with a weekly recap of how it went for them and also plans for the next week. They   Read more...
  

• Validate your idea by focusing on the problem

  The risk of working on an idea nobody needs is the most common startup killer. Instead of asking for feedback on your idea, putting people in an awkward place of trying to help you out, you better just ask them about their problems and try to see how your idea can help them. Their problem is much more relevant than your idea, focus on those.   Read more...
  

• How much Word of mouth can you expect?

  word of mouth is critical to reduce and facilitate your marketing cost. Are the people you are selling to are connected? If your clients are buying English lessons, it is not part of their core identity. If they are photographers, it is, so they are much more likely to spread the news.   Read more...
  

• Only One Chance

  You only get one chance with business clients and strategic cooperation. Unlike B2C, where there are plenty of small fish, the amount of big B2B fish is limited, and they never forget a mess up. If you get your chance, build the best offer, think, brainstorm, follow up. Get it right, or at least not disastrously wrong, so you can get another shot. All you need is another shot.   Read more...
  

• Focus your attention on one thing

  At any stage of your startup, there is one specific thing that most of your energy should go to - raising money, development, adding a feature, talking to new types of clients. Always make sure you decide on what it is, and put the majority of your time there.   Read more...
  

• Process building saves time

  If you make automatic process or outsource, you can reduce the  amounts of decisions you take a day. Decrease dependancy in your stuff by automating and processing their role.     Read more...
  

• Does your service create internal triggers?

  Many of the mass services require an internal trigger to happen in orders for users to come back to the service. What are yours ? ( example, using facebook when you remember your ex girlfriend, go to booking.com before booking a flight)   Read more...